We handled the Webflow integration and GSAP-driven animations. Our role: translate designs (made by a french design agency, Treize Grammes) into a robust, SEO-ready build; craft smooth, performance-minded micro-interactions; structure a scalable CMS for stories and product content; and ensure clean semantics, fast LCP, and easy client ownership. The result: a crisp, credible site where motion supports conversion and Hubcycle’s circular mission.